01
Animation
- After Effects
- C4D
Prescientx
- Sales & Social
Project overview
Objective
I had the opportunity to create a range of dynamic media assets for the launch of Violet, Prescientx’s cutting-edge autonomous UV robot. The goal was to educate and inspire an audience about Violet’s capabilities in delivering advanced UVC disinfection for high-demand environments. Through promotional and informational media, this project aimed to introduce Violet as a breakthrough solution for safe, continuous disinfection, giving users confidence in cleaner, healthier spaces.
This media included a central launch video, developed to showcase Violet’s unique features, such as its autonomous 360-degree navigation, powerful UVC light output, and adaptability in lightly occupied spaces. The project also included supporting video content, social media assets, and informational graphics to emphasize the benefits of this high-efficiency disinfection technology.
- Client
- Prescientx
- Industry
- Healthcare
- Year
- 2021
- Piece
- (02/09)
Process& tools.
02
Video Editing
- FCPX
- Davinci Colour correction
03
Filming
- Ursa Pro
- Canon C200
- Canon r5
- Movi
04
Print/Socials
- Photoshop
- Illustrator
In the work.
Screens and stills from the project.
On location.
Shots from the room where it happened.
The solution.
Solution
The solution was crafted to captivate and inform, combining visual storytelling and technical clarity. Using Cinema 4D for animation and live footage, I developed a high-quality promotional video that would be played after the launch event. This video highlighted Violet’s advanced design, autonomous capabilities, and unmatched disinfection speed, ensuring viewers understood the value it brings to various sectors.
Key elements included:
- Launch Promo Video – This flagship video, blending CGI and live footage, demonstrated Violet’s ability to deliver fast, thorough disinfection with autonomous intelligence. Viewers were introduced to Violet’s advanced features, such as smart pathfinding, sensor-based safety features, and high-efficiency UVC delivery.
- Social Media & Press Release Assets – Supporting video snippets, still images, and infographics were designed to engage a wider audience across social media, reinforcing Violet’s role in elevating workplace hygiene and safety.
- Launch Event Content – The online launch event included a pre-roll teaser, live Zoom presentation, and the main Violet promo video, ending with takeaway informational graphics for attendees. This event allowed attendees to explore Violet’s applications and impact, fostering excitement and awareness.
Through this multi-format approach, the project effectively introduced Violet as a revolutionary, intelligent disinfection solution poised to redefine health and safety standards.